Sales support when you need it.
Growth strategy when you want it.
Strengthen your hospitality sales strategy, uncover new revenue opportunities and turn more prospects and inquiries into booked business.
Find new business.
Convert more opportunities.
Keep sales moving when your team needs support.
I've spent over a decade in director-level hospitality sales, building revenue across major markets and working with both branded and independent hospitality businesses. My experience spans hotels, restaurants, events, catering, and multi-property operations, including pre-openings, renovations, transitions, and businesses building their sales function from the ground up.
Today, I bring that same hands-on experience directly to hospitality businesses that need additional sales strength, new revenue opportunities, or experienced support during periods of growth and change—as an extension of your team, not a distant vendor.
Grow the Business — Proactive Sales
I actively go after the business you want more of—from corporate and wholesale accounts to groups, meetings, private events, catering and private dining. I research target accounts, prospect and build relationships, reactivate dormant business, develop referral partners, and create focused campaigns around the revenue opportunities that matter most.
The goal: turn prospects into revenue-producing accounts and build a stronger pipeline of qualified business.
Manage the Business — Inbound Sales Support
When inquiries are coming in, I can help make sure opportunities keep moving. I can respond to and qualify leads, conduct initial discovery, support RFPs and proposals, follow up consistently, manage opportunities through the pipeline, and reactivate inquiries that have gone quiet.
The goal: turn more of the interest you're already generating into booked business.
Protect the Business — Interim & Overflow Coverage
Sales shouldn't stop because someone leaves, takes time off, or your team gets overwhelmed. I can step in during vacancies, PTO, leaves, openings, transitions, and high-demand periods to keep inquiries answered, opportunities moving, and the pipeline active.
The goal: keep sales moving and protect revenue when your team needs extra support.
Need temporary sales support? Learn more about Seasonal Hospitality Sales & Interim Support.
Business Development
I help identify where the next opportunity could come from—new markets, partnerships, referral relationships, customer & business accounts, and revenue streams that may not be on your radar today. Then I help turn those opportunities into relationships your business can grow.
The goal: create new paths to revenue instead of waiting for business to find you.
AI Solutions
I help hospitality businesses use AI in practical ways that solve real business problems—not simply because the technology exists. From uncovering revenue opportunities and strengthening prospecting to improving follow-up, analyzing information, and working through business challenges, I help identify where AI can actually make a difference.
The goal: use AI to work smarter, move faster, and uncover opportunities you may not be seeing today.
Project-Based Services
Not every sales challenge requires ongoing support. I also take on focused projects such as lost-business recovery, dormant-account reactivation, need-date sales campaigns, pipeline and CRM cleanup, new venue or revenue-stream launches, and temporary sales-team overflow.
The goal: solve a specific revenue or sales challenge without requiring a long-term commitment.
Whatever the gap, I help keep revenue moving.
I find opportunities, develop relationships, strengthen follow-up, and help move business toward the finish line. Your team delivers the experience.
Whether you need more sales capacity, a new source of revenue, temporary support, or a smarter way to approach a business challenge, let's start with a conversation.
Build new hospitality revenue streams through strategic partnerships, local accounts, group business and untapped market opportunities. I've built catering and private-events programs entirely from scratch, served as General Manager of restaurant operations, and managed sales and operations across multiple properties, brands, and venues simultaneously — including pre-opening, renovation, and ownership-transition environments where a program had to be built before it could be sold. This isn't outside advisory input; it's guidance shaped by having actually built and run what I'm helping you grow.
New Revenue Program Development
Building a new revenue program from the ground up—whether that's wholesale, corporate accounts, catering, private events, groups, weddings, partnerships, or another business opportunity—including identifying who to target, developing the sales approach, and structuring how the program will actually run once it's sold.
Market & Revenue Opportunity Strategy
Identify new markets, customer segments, target accounts, need periods, partnerships, and revenue opportunities worth pursuing—and determine where your team should focus first.
Referral and Local-Partnership Development
Build relationships with businesses, venues, vendors, planners, community partners, and complementary organizations that generate referrals, new accounts, warm introductions, and new business.
Multi-Property and Multi-Brand Coordination
Coordinate business development across multiple properties, brands, or locations for management companies and ownership groups.
Operational Readiness Planning
Make sure new revenue streams are staffed, priced, packaged, structured, and operationally ready to deliver what sales promises.
Team Development Support
Help owners and GMs strengthen their sales or business-development function using firsthand experience hiring, training, and leading teams responsible for sales and event execution.
Advisory Support for Owners and GMs
Direct, experienced input for owners and GMs building their own sales or business development function
Whatever the growth opportunity, I bring the perspective of someone who has built the program, sold the business, led the team, and been responsible for delivering what was promised.
Use practical AI solutions to uncover revenue opportunities, understand guest behavior and make smarter hospitality business decisions. I've developed a library of AI-powered consulting resources spanning sales, marketing, guest relationships, leadership, operations, and profitability.
What I bring goes beyond the tools themselves: the ability to apply AI practically to the business problem in front of you. I use it to sharpen prospecting, uncover lost revenue, strengthen guest relationships, solve operational bottlenecks, improve team performance, evaluate pricing, find hidden profit, and stress-test growth decisions.
The tools are proof of the range, not the whole story. Each is built around real hospitality challenges—identifying a blind spot, understanding the individual business, and turning insight into a prioritized action plan.
Sales and revenue
Increasing direct reservations, creating demand, attracting higher-value guests, and removing the hesitation that costs bookings.
Marketing and guest experience
Strengthening guest relationships, personalizing the journey, improving service recovery, and building loyalty.
Team and leadership
Building accountability, improving onboarding and retention, and developing stronger leaders.
Operations and performance
Building better systems, identifying bottlenecks, and focusing on the metrics that actually matter.
Profitability and growth
Finding hidden profit, improving pricing and margins, evaluating new revenue streams, and making smarter growth decisions.
Whatever the challenge—sales, marketing, team, operations, or profit—I bring the same combination: real hospitality experience, genuine AI fluency, and tools built to uncover opportunities most businesses miss.